We created a bold social campaign that would excite current and new users about Botox’s biggest annual promotion for Botox Day. Due to the hype around the event, the $50 Gift Cards sold out in a matter of hours. The campaign generated tremendous engagement including the highest number of recorded treatments in a single day.

625 MILLION Impressions

1.6 MILLION Visitors to the site

7,331 HCPS posted to social media

3X More transactions than previous year